Organisation Name:
El retur
Organisation website:
City:
Taastrup
Country:
Denmark
Date(s):
October 2019
Activities:
Public Campaign - Social media
Several spots for social media use, with the ability to add your own logo to the end of the spot via a website, meaning anyone, organisation, commune, school etc can be the sender of the message.
Message: to promote recycling of WEEE and Batteries.
Partners: All Compliance Schemes in Norway, Denmark and Sweden have agreed to promote the video to their customers (producers), with the aim that as many producers as possible share the message on their social media platforms during the week of IEWD.
The spots will be available in SWE, NO, DK and most likely, in ENG as well. All with subtitles and formatted for Social Media use.
Organisation Name:
elretur
Organisation website:
Social:
City:
Taastrup
Country:
Denmark
Date(s):
14th of october - also in the days before and after
Activities:
Public Campaign - Internet news
We will establish a landing page containing information on e-waste - both globally and Danish.
The page will also have information regarding Elreturs mission to retrieve, recycle and revive. We have a very concrete example in our to recycling facilities that aim to recycle 60.000 pieces of electronics yearly.
Also there has just been a new survey that shows more than half of all Danes have old electronics hidden away. We will also highlight these new finds on the page as well as information regarding what happens when things dont get recycled.
To encourage people we will create guides to clean their electronics of personal information before handing it over to recycling. We will also focus on our repair collaborators and how they work with recycling.
With the landingpage as foundation we will make newsletters encouraging our readers to participate on the 14th and spread the word. We will also make a consumer focused press campaign as well as posts on social media.
In terms of grafics we will use the one provided by WEEE Forum as well as our own showing examples of electronics to hand in.
Organisation Name:
Recipo
Organisation website:
Activity website:
City:
Oslo
Countries:
Denmark, Norway, Sweden
Date(s):
4th of October to the 24th of October
Activities:
Public Campaign - Social media
PROs and Organisations that are sponsoring this campaign are:
- ERP - Denmark and Norway
- Norsirk
- Recipo - Denmark, Norway and Sweden
- Elkretsen
- Batteriinformationsföreningen
Organisation Name:
Recipo Ekonomisk Förening
Organisation website:
Activity website:
City:
Stockholm
Countries:
Denmark, Norway, Sweden
Date(s):
12-18th of October running on Social Media Platforms
Activities:
Public Campaign - Social media
For 2020 we are re-editing the video footage from last years campaign, adding new music and a new voice over, to tell a different story with the same tag line that old electronics can become new products... so we are upcycling a recyclable advert for the recycling industry.
The social media campaign is created for collection schemes, producers, municipalities, schools, recyclers, in fact all organisations who wish to promote a more sustainable planet. Each organisation can chose their own strap line from a list and attach their logo to the end of the adverts, making them the sender of the message to their followers. Free sustainability content to promote the recycling of electronics and batteries in the Nordics.
Organisation Name:
Recipo Ekonomisk Förening
Organisation website:
Activity website:
City:
Stockholm
Countries:
Denmark, Norway, Sweden
Date(s):
10-16th of October 2022
Activities:
Public Campaign - Social media
This years' campaign introduces the concept of being 'circular' through re-use and recycling. Being a circular campaign, The Recyclable Advert will be re-using footage from previous campaigns, with a new Voice Over.
As usual, the campaign is free for all organisations to use and share on their SoMe platforms in Sweden, Norway and Denmark.
Organisation Name:
BonoLab ApS
Organisation website:
Activity website:
Social:
City:
Vedbæk
Country:
Denmark
Date(s):
Launched 14 October, and made available for the rest of 2022 and 2023.
Activities:
School campaign or collection
We build our educational mateirals on publicly available content and provide teachers with notes to be able to deliver these activities with little preparation time.
Organisation Name:
BonoLab ApS
Organisation website:
Activity website:
Social:
City:
Birkerød
Country:
Denmark
Date(s):
Running up to the e-waste day and overall promotion continuously.
Activities:
Public Campaign - Social media
The lesson plan is aimed at 12-14-year-old students, but can easily be adjusted for a younger or older age group.
After completing the activity, the students will be able to:
Explain in simple terms the issue of electronic waste.
Identify basic electronic waste sources, and discover the electronic waste management opportunities closest to their home.
Co-design with their peers a simple community engagement initiative to connect with their surrounding community and help raise awareness of the negative impact of the use of electronic devices.
About
The WEEE Forum a.i.s.b.l. is an international association representing 51 producer responsibility organisations across the globe. Together with our members, we are at the forefront of turning the extended producer responsibility principle into an effective electronic waste management policy approach through our combined knowledge of the technical, business and operational aspects of collection, logistics, de-pollution, processing, preparing for reuse and reporting of e-waste. Our mission is to be the world’s foremost e-waste competence centre excelling in the implementation of the circularity principle.
Transparency Register ID 702397445-73.
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