Description: #GreenWeek is an initiative of the ECOLEC Foundation to raise awareness and inform citizens about the need for proper environmental management of waste electrical and electronic equipment (WEEE).
The #GreenWeek initiative has the institutional support of local entities, municipalities, mainly, to fulfill the purpose of the action through information stands on public roads.
The stands have environmental informants who encourage passers-by to deposit WEEE, mainly small electrical appliances, that they may have in their homes in the containers of the #GreenWeek information stands.
#GreenWeek has been in development since 2017 and, as of 2018, the ECOLEC Foundation undertakes to plant a tree, in a protected natural area, for each kilogram of WEEE collected during the initiative.

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#GreenWeek es una iniciativa de Fundación ECOLEC para concienciar e informar a la ciudadanía sobre la necesidad de la correcta gestión medioambiental de los residuos de aparatos eléctricos y electrónicos (RAEE).
La iniciativa #GreenWeek cuenta con el respaldo institucionales de las entidades locales, ayuntamientos, principalmente, para, a través de stands informativos en la vía pública cumplir con la finalidad de la acción.
Los stands cuentan con informadores medioambientales que animan a los transeúntes a depositar los RAEE, principalmente pequeños electrodomésticos, que puedan tener en sus hogares en los contenedores de los stands informativos de #GreenWeek.
#GreenWeek se lleva desarrollando desde 2017 y, a partir de 2018, Fundación ECOLEC adquiere el compromiso de plantar un árbol, en un espacio natural protegido, por cada kilogramo de RAEE recogido durante la iniciativa.

 

Description: #GreenWeek, seeks to raise aware among the citizenry of the need for proper environmental management of waste electrical and electronic equipment (WEEE) using information points installed in transit areas of the cities where we carry out the action.

 

#GreenWeek21 has been present in thirteen Spanish capitals in seven Regions since 20^th September; International E-Waste Day closes the action in 2021 in the city of Seville, with all cities enjoying the institutional support of municipalities and local institutions.

 

#GreenWeek is accompanied by a Corporate Social Responsibility (CSR) action according to which for every kilogramme of WEEE collected at the information points, ECOLEC commits to planting a tree in a Protected Natural Area.

Description: Sustainable Digitalisation is an solidary initiative to close the digital gap and prevent WEEE by preparing for reuse IT equipment coming from companies accross Spain.

Fundación CEOE is one of the main collaborators which has helped to forge alliances between companies, PROs, reuse operators and NGOs which will receive the reaccondicioned equipment.

Description: To be determined

Description: The activity is named "Sustainable digitalization". It consists on putting information and collection points in different Universities from Spain in order to sensitize students and collect waste from their homes. Participants will have the option to participate in a lucky draw where Ecotic will give a technological present to winners.

Description: “Otro Final es Posible” (“Another Ending is Possible”) is an educational campaign boosted in schools by Ecotic to raise awareness among students about the importance to sort out and separate WEEE.

We will develop a video that will show images and the results of the last three editions from 2017 to 2020. The educative content used in former editions will be inserted in the video in order to show students the different activities of the campaign, as well as to raise awareness about the impact of not disposing WEEE appropriately and how they can manage it properly.

The video will be shared in social media networks and we will invite schools with whom we have worked and other collaborators to spread the word.

Description: Recyclia, through the Ecoasimelec foundation and in collaboration with Leroy Merlin began on May 17, coinciding with World Recycling Day, a joint campaign of awareness and citizen awareness with the aim of informing about the environmental benefits of repairing or recycling devices when they reach the end of their useful life.

The messages, which are especially focused on small power tools, were disseminated through three Youtube channels experts in electronics and DIY: Bricocrack, Rocha KRG y Domoeletrica. In addition, gift vouchers were raffled through these channels to be exchanged for products in any Leroy Merlin store.

The contest ended on June 14 and achieved great success with more than 100,000 views in the first week.

The campaign continues and has one main objective:

Citizen awareness: Inform citizens about the positive impacts generated by the repair of electrical appliances and the correct environmental treatment when the device cannot be repaired.

Description: For the occasion of the International E-Waste day Recyclia will promote the CIRC4Life project . CIRC4Life aims to demonstrate a systemic and eco-innovative circular economy approach for sustainable products and services through their lifecycles. Part of the project will focus on the Demonstration of Computers tablets and is set to motivate and incentive in an attractive way the circular economy of electronic devices and wastes through awareness and education in the schools, taking advantage of the potential of the project referring especially to the electronic tablets and the possibility that the students can take part in the collection process for reuse or recycling.

 

Description: Recyclia,through the Ecoasimelec foundation and the Tragamóvil brand,started on June 18 the pilot campaign "Reuse of mobile phones" framed in the region of Catalonia. The action consists of installing some Tragamóvil containers in four Movistar stores. The containers will reflect the image of the campaign in the film and will also have installed a box with informative brochures of the campaign. In addition, the container will also have a QR code to access the campaign website. The campaign has three objectives:

Awareness Objective: To inform citizens about the positive impacts generated by the correct management of mobile terminals.

Environmental Objective: The telephones deposited in the containers are classified into two groups (reuse or recycling). If the device can be reused, technologies will be used to ensure the traceability of the terminals as well as the erasure of data. For each mobile phone reused, 400 liters of water are saved, the emission of 30 kg of CO2 is avoided and the extraction and consumption of 40 kg of raw materials is avoided. The entity in charge of this work is USOdy.

Social Objective: The campaign collaborates with entities that provide work to people at risk of social exclusion (Andrómines and Trinijove Foundation).

Description: News release

Description: For the occasion of the International E-Waste day revertia will promote audiovisual material on the correct management of WEEE and the different processes applied by the company to extend the useful life of the equipment, especially the computer and technological ones. Revertia is an authorised WEEE manager that combines e-waste management services with a circular value proposal consisting in the preparation of IT equipment for reuse. The company responsibly manages an e-waste flow and, by applying secure reconditioning processes, is able to extend the service life of IT equipment that has been discarded. The activity of preparation for reuse also involves the utilization, to the extent possible, of used and recycled components. One of the most innovative aspects of the services portfolio is the carbon footprint analysis. Revertia offers the possibility to quantify the customers’ CO2 emissions resulting from preparing IT equipment for reuse compared to manufacturing new devices.

Description: From October 14 to November 14, we will place small waste collectors in all our main offices in Madrid and Barcelona, and we will also include a space for the recycling of light bulbs and batteries. These containers will be at the service of our employees so that they can easily and simply recycle these items that we usually have accumulated at home and very rarely recycle them properly. Through our social networks we will provide awareness tips for our followers and advice on how to make the recycling of this waste a reality.

The collection and the awareness-raising  action will be done in collaboration with Ecoasimelec, Ecofimática and Ecopilas.