Organiser
Organisation Name:
Appliances Recycling
Organisation website:
Social:
City:
ATHENS
Country:
Greece
Date(s):
From 29/9/2023 till 10/11/2023.
Activities:
Public Campaign - Internet news, Public Campaign - Social media, Public Campaign - TV news, Social media, News release, Public collection
Description: Raise awareness about the importance of recycling electrical and electronical appliances utilizing IEWD material.We will unfold a plan of 360 awareness campaign for Invisible e-waste.
Social Media plan, initiating on the 29th of September till end October at FB/Instagram/LinkedIn/Youtube (electrocycle)Digital campaign via native articles leveraging the press release and the research statistical data and insights, provided by WEEE Forum ( Digital newspapers, magazines, top visited websites, Retailers site/blogs), from 14/10 till 10/11/2023.Reportages at TV shows (infotainment, lifestyle, eco) and Radio interviews elaborating the Invisible e-waste and the correct way to dispose them from 14th of October and till 30/10/2023.Street presence with Tailor-made station for WEEE collection in high traffic Square of Athens, aiming to educate for the invisible e-waste and facilitate the citizens to dispose their WEEE, 14 th of October 2023.
Social Media plan, initiating on the 29th of September till end October at FB/Instagram/LinkedIn/Youtube (electrocycle)Digital campaign via native articles leveraging the press release and the research statistical data and insights, provided by WEEE Forum ( Digital newspapers, magazines, top visited websites, Retailers site/blogs), from 14/10 till 10/11/2023.Reportages at TV shows (infotainment, lifestyle, eco) and Radio interviews elaborating the Invisible e-waste and the correct way to dispose them from 14th of October and till 30/10/2023.Street presence with Tailor-made station for WEEE collection in high traffic Square of Athens, aiming to educate for the invisible e-waste and facilitate the citizens to dispose their WEEE, 14 th of October 2023.
Organiser
Organisation Name:
APPLIANCES RECYCLING S.A.
Organisation website:
Social:
City:
ATHENS
Country:
Greece
Date(s):
14-16/10/2022
Activities:
Public collection
Description: E-WASTE DAY ACTIVATION- APPLIANCES RECYCLING S.A.
To support the E-Waste Day, we will unfold a strong plan that includes digital, radio campaign, as well as consumer activation.
Digital campaign:
Presence with banners in 10 top sites
Target impression: 1M
Radio campaign
Radio campaign in Attica (35% of the total population of Greece), in top radio stations, radio spots, fillers and mentions (4 per day for 5 days)
Consumer Activation
An event will take place on 14/10-16/10 in Peristeri , which is the 7th largest Municipality of Greece by population.
The activation has three pillars: Awareness/Education, Wee Collection and Repair.
During the event, the set up will include three “stations”.
One for the collection of e-waste, one for the educational video game and one for minor repairs of electronical and electrical appliances.
A promotion team will inform (distribute educational flyers), guide the visitors to experience an entertaining, interactive video game and offer gifts.
The visitors will have the opportunity to repair small appliances (Reuse).
To support the E-Waste Day, we will unfold a strong plan that includes digital, radio campaign, as well as consumer activation.
Digital campaign:
Presence with banners in 10 top sites
Target impression: 1M
Radio campaign
Radio campaign in Attica (35% of the total population of Greece), in top radio stations, radio spots, fillers and mentions (4 per day for 5 days)
Consumer Activation
An event will take place on 14/10-16/10 in Peristeri , which is the 7th largest Municipality of Greece by population.
The activation has three pillars: Awareness/Education, Wee Collection and Repair.
During the event, the set up will include three “stations”.
One for the collection of e-waste, one for the educational video game and one for minor repairs of electronical and electrical appliances.
A promotion team will inform (distribute educational flyers), guide the visitors to experience an entertaining, interactive video game and offer gifts.
The visitors will have the opportunity to repair small appliances (Reuse).
Organiser
Organisation Name:
Appliances Recycling S.A.
Organisation website:
Social:
City:
Athens
Country:
Greece
Date(s):
October-November
Activities:
Description: We will organize a promotional activation in co-operation with selected large stores in Athens. The key message of the activation will be: Our electrical appliances are not garbage. At the spots we will set up tailor made displays which will make a direct comparison of a garbage bin and the appliances’ bin. We will promote the activation through various digital media.
Organiser
Organisation Name:
Appliances Recycling s.a.
Organisation website:
Social:
City:
Athens
Country:
Greece
Date(s):
TBD
Activities:
Public Campaign - Social media, News release
Description: The activities of Appliances Recycling for IEWD will be confirmed in the coming months.
Organiser
Organisation Name:
Appliances Recycling SA
Organisation website:
Social:
City:
Athens
Country:
Greece
Activities:
News release, Public Campaign - Social media, Business campaign Internet news, Business campaign -Social media
Description: We are planning to participate in the International E-waste day by distributing a press release to public and business digital and print media, referring to the extent of the global e-waste problem, the WEEE Forum's role and initiative for the specific day and the results of Appliances Recycling SA throughout the years.
We are also going to promote two special posts on Facebook and Instagram (one pre- and one post-International E-Waste Day) plus one post on LinkedIn on the specific day, using the visual and the hashtag #ewasteday .
Apart from the above-mentioned activities, during October our annual integrated communication programme will be on air, including our national brand building TV campaign "a small move of great importance", our online activities along with an activation about the recycling benefit of dangerous substances' reduction and a radio campaign in Athens & Salonica about lamp recycling.
We are also going to promote two special posts on Facebook and Instagram (one pre- and one post-International E-Waste Day) plus one post on LinkedIn on the specific day, using the visual and the hashtag #ewasteday .
Apart from the above-mentioned activities, during October our annual integrated communication programme will be on air, including our national brand building TV campaign "a small move of great importance", our online activities along with an activation about the recycling benefit of dangerous substances' reduction and a radio campaign in Athens & Salonica about lamp recycling.
Organiser
Organisation Name:
FOTOKIKLOSI S.A.
Organisation website:
Social:
City:
Athens
Country:
Greece
Date(s):
14th October 2020
Activities:
School campaign or collection
Description: Fotokiklosi’s E-Waste event will take place in two schools, located in Athens. The objective is that 150 children of primary school and 50 children of elementary school will participate and enjoy learning the valuable lesson of proper WEEE management.
Executive staff of the System will introduce Fotokiklosi to the students, its objective, its goals, locations of the collection points, proper disposal of all WEEE and the importance of every single one’s action to saving the environment.
Additionally, a theatrical interactive play will take place. 4 professional actors will entertain the students and in the meantime educate them. The play is based on the book ‘The Guardians of Nature: Fotis, Fotoula and Fotokiklosi’, sponsored and distributed by Fotokiklosi. Both the book and play are written by an environmental Professor, long-time and esteemed partner to Fotokiklosi.
Fotokiklosi’s E-Waste 2-day event will be hosted in two islands of Cyclades, Kimolos and Milos. The theatrical interactive play, based on the book ‘The Guardians of Nature: Fotis, Fotoula and Fotokiklosi’ will take place on the 13th of October in Kimolos’ primary school and on the 14th of October in Milos’ primary school. All students and parents are invited, taking all the necessary precautions against Covid-19. The play will be broadcasted through live streaming, on Facebook, sending to all the message of proper disposal of all WEEE. The book, sponsored by Fotokiklosi, will be given to all students who participate. Both the book and play are written by an environmental Professor, long-time and esteemed partner to Fotokiklosi.
Executive staff of the System will introduce Fotokiklosi to the students, its objective, its goals, locations of the collection points, proper disposal of all WEEE and the importance of every single one’s action to saving the environment.
Additionally, a theatrical interactive play will take place. 4 professional actors will entertain the students and in the meantime educate them. The play is based on the book ‘The Guardians of Nature: Fotis, Fotoula and Fotokiklosi’, sponsored and distributed by Fotokiklosi. Both the book and play are written by an environmental Professor, long-time and esteemed partner to Fotokiklosi.
Fotokiklosi’s E-Waste 2-day event will be hosted in two islands of Cyclades, Kimolos and Milos. The theatrical interactive play, based on the book ‘The Guardians of Nature: Fotis, Fotoula and Fotokiklosi’ will take place on the 13th of October in Kimolos’ primary school and on the 14th of October in Milos’ primary school. All students and parents are invited, taking all the necessary precautions against Covid-19. The play will be broadcasted through live streaming, on Facebook, sending to all the message of proper disposal of all WEEE. The book, sponsored by Fotokiklosi, will be given to all students who participate. Both the book and play are written by an environmental Professor, long-time and esteemed partner to Fotokiklosi.
Organiser
Organisation Name:
FOTOKIKLOSI SA
Organisation website:
Social:
City:
Athens
Country:
Greece
Date(s):
12/10
Activities:
Public Campaign - Social media
Description:
What is a broken electric toothbrush or headphones doing behind the bush? / inside the cupboard?
What is a non-working USB doing behind the curtain?
It’s waiting to be discovered in the 'invisible waste' treasure hunt.
A treasure hunt event that children can participate will take place in downtown Athens.
A treasure hunt game looking and finding the invisible e-waste, the event will encourage children to be active and to explore. A fun and satisfying experience for children to learn about recycling.
Setting up a treasure hunt by hiding clues and treasure. Clues will be given on where we can find invisible e-waste in our home, in our everyday life.
Awareness about WEEE proper management, collection points and environmental protection, focusing on this year’s edition to highlight the issue of invisible e-waste.
What is a broken electric toothbrush or headphones doing behind the bush? / inside the cupboard?
What is a non-working USB doing behind the curtain?
It’s waiting to be discovered in the 'invisible waste' treasure hunt.
A treasure hunt event that children can participate will take place in downtown Athens.
A treasure hunt game looking and finding the invisible e-waste, the event will encourage children to be active and to explore. A fun and satisfying experience for children to learn about recycling.
Setting up a treasure hunt by hiding clues and treasure. Clues will be given on where we can find invisible e-waste in our home, in our everyday life.
Organiser
Organisation Name:
FOTOKIKLOSI SA
Organisation website:
Social:
City:
Athens
Country:
Greece
Date(s):
29/9/2022 and 30/9/2022
Activities:
Public Campaign - Social media
Description: This year’s event will take place at schools located in Athens.
A Scheme’s representative will inform the children about WEEE proper management, collection points and conclusively raise awareness concerning the environmental protection. We will focus on the proper disposal of small e-waste, which can be simple and convenient for consumers using the scheme’s waste bins, wherever there are available. The children will be asked to bring a small device from home and contribute themselves to saving our planet.
Afterwards the children will have the opportunity to attend a theatrical interactive play by 4 professional actors. The theatrical play is based on the book ‘the guardians of nature: Fotis, Fotoula and Fotokiklosi’, an ecological educating tale for young children to learn in a pleasant way, the benefits from proper treatment of WEEE and circular economy in a funny and educative way.
A Scheme’s representative will inform the children about WEEE proper management, collection points and conclusively raise awareness concerning the environmental protection. We will focus on the proper disposal of small e-waste, which can be simple and convenient for consumers using the scheme’s waste bins, wherever there are available. The children will be asked to bring a small device from home and contribute themselves to saving our planet.
Afterwards the children will have the opportunity to attend a theatrical interactive play by 4 professional actors. The theatrical play is based on the book ‘the guardians of nature: Fotis, Fotoula and Fotokiklosi’, an ecological educating tale for young children to learn in a pleasant way, the benefits from proper treatment of WEEE and circular economy in a funny and educative way.
Organiser
Organisation Name:
FOTOKIKLOSI SA
Organisation website:
Social:
City:
Athens
Country:
Greece
Date(s):
Oct-Nov
Activities:
Workshop, School campaign or collection
Description: This year's event will take place at schools located in Athens and at the beautiful island of Syros in Cyclades. During the events an employee of the System will talk about WEEE proper management, how to find the collection points, how to dispose properly the WEEE and proper treatment. Afterwards the students will have the opportunity to watch a theatrical interactive play by 3 professional actors. The theatrical play is based on the book ‘the guardians of nature: Fotis, Fotoula and Fotokiklosi’, an ecological educating tale for young children to learn in a pleasant way, the benefits from proper treatment of WEEE and circular economy in a funny and educative way.
Organiser
Organisation Name:
FOTOKIKLOSI SA
Organisation website:
Social:
City:
Athens
Country:
Greece
Date(s):
14/10/2019
Activities:
School campaign or collection
Description: An event will take place at two schools that are located at the center of Athens where more than 400 children will attend.
During the event an employee of the System will talk about WEEE proper management, how to find the collection points, how to dispose properly the WEEE and about proper treatment. Afterwards they will have the opportunity to watch a theatrical interactive play by 4 professional actors. The theatrical play is based on the book ‘the guardians of nature: Fotis, Fotoula and Fotokiklosi’, an ecological educating tale for young children to learn in a pleasant way, the benefits from proper treatment of WEEE and circular economy in a funny and educative way
During the event an employee of the System will talk about WEEE proper management, how to find the collection points, how to dispose properly the WEEE and about proper treatment. Afterwards they will have the opportunity to watch a theatrical interactive play by 4 professional actors. The theatrical play is based on the book ‘the guardians of nature: Fotis, Fotoula and Fotokiklosi’, an ecological educating tale for young children to learn in a pleasant way, the benefits from proper treatment of WEEE and circular economy in a funny and educative way
Associate
Organisation Name:
European Electronics Recyclers Association
Organisation website:
Social:
City:
Hapert
Countries:
Austria, Belgium, Bulgaria, Czech Republic, France, Germany, Greece, Ireland, Italy, Lithuania, Netherlands, Portugal, Romania, Serbia, Spain, Sweden, Switzerland, United Kingdom
Date(s):
July - October
Activities:
Members Photo Competition
Description: EERA are holding a competition for Members to collect and share photographs from Members with the topic “Unusual Small E-WASTE discoveries”
Between now and the 6th September we have asked Members to take a look around their facilities, or local municipal collection sites or locality etc. to find good examples of old / unusual small WEEE.
The entries will be considered by the Board and the winners announced at our Members Meeting on 4th Oct. and the winning photos shared on our Social Media on the 14th Oct to celebrate the Int. E-WASTE event.
Our Members operate over 800 E-WASTE re-use and treatment facilities in twenty-two countries across the continent of Europe.
Between now and the 6th September we have asked Members to take a look around their facilities, or local municipal collection sites or locality etc. to find good examples of old / unusual small WEEE.
The entries will be considered by the Board and the winners announced at our Members Meeting on 4th Oct. and the winning photos shared on our Social Media on the 14th Oct to celebrate the Int. E-WASTE event.
Our Members operate over 800 E-WASTE re-use and treatment facilities in twenty-two countries across the continent of Europe.
About
The WEEE Forum a.i.s.b.l. is an international association representing fifty producer responsibility organisations across the globe. Together with our members, we are at the forefront of turning the extended producer responsibility principle into an effective electronic waste management policy approach through our combined knowledge of the technical, business and operational aspects of collection, logistics, de-pollution, processing, preparing for reuse and reporting of e-waste. Our mission is to be the world’s foremost e-waste competence centre excelling in the implementation of the circularity principle.
Transparency Register ID 702397445-73.
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