Organiser
Organisation Name:
Norsirk
Organisation website:
Social:
City:
Oslo
Country:
Norway
Date(s):
October 14th - or week 41.
Activities:
Public Campaign - Social media
Description: Norsirk and the other Nordic take back schemes are promoting a Recyclable Advert (www.therecyclableadvert) that everyone (!!!) can download and promote in different social media. Read the press release here:
The Recyclable Advert – recycled again!
One year has passed since the last campaign. Now it’s back, and in line with our message; be circular, the campaign film is being reused, it’s circular it’s, upcycled. With this newsletter, we want to remind you about International E-Waste Day which is on the 14th of October, as well as our combined communications efforts for that day, through The Recyclable Advert.
New this year, aside from all the electronics and battery collection systems in the Nordics joining the campaign, which is amazing really, is that this year the key messaging is on, being circular. Which is evident from our campaign website and material produced. Our never-ending mantra focusing on consumers, as well as us, our organisations, need to become better at recycling, reusing, becoming more, circular. It is up to us, in the electronics and batteries industry, and all stakeholders that need to step it up, and together communicate this better. Which we are absolutely doing this year. We want everyone to join us.
As we are again, with all collection systems in unison, communicating the same campaign, on a united message, as a united industry, which understands the problems and the seriousness of taking care of the materials in electronics and batteries. It is equally important that we all do this together. Which is again, quite fantastic. But it is of vital importance that consumers also understand the importance of becoming circular, through recycling and reuse. If we are to achieve a switch towards a more sustainable industry, a circular future is our only way forwards. And, we can only get there, by working together, so join our campaign, it is as per usual, free to join.
So please do join us, download your free campaign film, either with your logo or without, the campaign can be found at https://therecyclableadvert.com.
We’ll see you online in October.
Here’s to a great autumn and of course a huge online viewership of the campaign across our combined Social Media Channels. Thanks for your efforts. Let’s do this, together!
Sincerest regards,
The Recyclable Advert
In partnership with:
El-Kretsen, Recipo, Renas, Norsirk, ERP, Batteriåtervinning,
The Recyclable Advert – recycled again!
One year has passed since the last campaign. Now it’s back, and in line with our message; be circular, the campaign film is being reused, it’s circular it’s, upcycled. With this newsletter, we want to remind you about International E-Waste Day which is on the 14th of October, as well as our combined communications efforts for that day, through The Recyclable Advert.
New this year, aside from all the electronics and battery collection systems in the Nordics joining the campaign, which is amazing really, is that this year the key messaging is on, being circular. Which is evident from our campaign website and material produced. Our never-ending mantra focusing on consumers, as well as us, our organisations, need to become better at recycling, reusing, becoming more, circular. It is up to us, in the electronics and batteries industry, and all stakeholders that need to step it up, and together communicate this better. Which we are absolutely doing this year. We want everyone to join us.
As we are again, with all collection systems in unison, communicating the same campaign, on a united message, as a united industry, which understands the problems and the seriousness of taking care of the materials in electronics and batteries. It is equally important that we all do this together. Which is again, quite fantastic. But it is of vital importance that consumers also understand the importance of becoming circular, through recycling and reuse. If we are to achieve a switch towards a more sustainable industry, a circular future is our only way forwards. And, we can only get there, by working together, so join our campaign, it is as per usual, free to join.
So please do join us, download your free campaign film, either with your logo or without, the campaign can be found at https://therecyclableadvert.com.
We’ll see you online in October.
Here’s to a great autumn and of course a huge online viewership of the campaign across our combined Social Media Channels. Thanks for your efforts. Let’s do this, together!
Sincerest regards,
The Recyclable Advert
In partnership with:
El-Kretsen, Recipo, Renas, Norsirk, ERP, Batteriåtervinning,
Organiser
Organisation Name:
Norsrik
Organisation website:
Activity website:
City:
Oslo
Country:
Norway
Date(s):
The week before and after October 14th
Activities:
Public Campaign - Internet news
Description: Norsirk is part of the Nordic cooperation on international E-waste Day. We will, together with the other PROs in Sweden and Denmark, promote video/movies and the goal is to reach producers, municipalities and other interested parties. All PROs (except REnas) will participate together with the same films - so that more info is going out & visible for the public. This is the third time we are doing this together - a great inititative!
It's called THE RECYCLABLE ADVERT and an example from last year is here.
It's called THE RECYCLABLE ADVERT and an example from last year is here.
Organiser
Organisation Name:
Norsrik
Organisation website:
Activity website:
Social:
City:
Oslo
Country:
Norway
Date(s):
Around 14 October 2020
Activities:
Public Campaign - Social media
Description: Together with our Scandinavian colleagues in the other take back schemes operating here - Norsirk is inviting customers (producers), municipalities, shops and others that might be interested, to use films specially made to inform about the importance of recycling WEEE.
We used these films last year as well - and everyone interested can upload their own logo in the movie, and therefore be the sender of the information. Win-win for everyone.
Check out more about the movies here:
https://www.youtube.com/watch?time_continue=4&v=THKzLY402-I&feature=emb_logo
We used these films last year as well - and everyone interested can upload their own logo in the movie, and therefore be the sender of the information. Win-win for everyone.
Check out more about the movies here:
https://www.youtube.com/watch?time_continue=4&v=THKzLY402-I&feature=emb_logo
Organiser
Organisation Name:
Norsirk
Organisation website:
Social:
City:
Oslo
Country:
Norway
Date(s):
October 2019
Activities:
Public Campaign - Internet news
Description: Norsirk is working with the other Nordic take back schemes to produce a recyclable advert for the whole industry.
Several spots for social media use, with the ability to add your own logo to the end of the spot via a website, meaning anyone, organisation, commune, school etc can be the sender of the message.
Message: to promote recycling of WEEE and Batteries.
Partners: All Compliancy Schemes in Norway, Denmark and Sweden have agreed to promote the video to their customers (producers), with the aim that as many producers as possible share the message on their social media platforms during the week of IEWD.
The spots will be available in SWE, NO, DK and most likely, in ENG as well. All with subtitles and formatted for Social Media use.
Several spots for social media use, with the ability to add your own logo to the end of the spot via a website, meaning anyone, organisation, commune, school etc can be the sender of the message.
Message: to promote recycling of WEEE and Batteries.
Partners: All Compliancy Schemes in Norway, Denmark and Sweden have agreed to promote the video to their customers (producers), with the aim that as many producers as possible share the message on their social media platforms during the week of IEWD.
The spots will be available in SWE, NO, DK and most likely, in ENG as well. All with subtitles and formatted for Social Media use.
Organiser
Organisation Name:
Recipo
Organisation website:
Activity website:
City:
Oslo
Countries:
Denmark, Norway, Sweden
Date(s):
4th of October to the 24th of October
Activities:
Public Campaign - Social media
Description: The Recyclable Advert, Season 3. A Social Media campaign running for three weeks. Films and stills with copy shared with producers in Sweden, Norway and Denmark to be used in the run up, during and after IEWD. The majority of PROs across those countries have jointly sponsored the campaign and will promote and share the content with their producers, communes, schools and other interested parties who want to promote a sustainable message about WEEE.
PROs and Organisations that are sponsoring this campaign are:
PROs and Organisations that are sponsoring this campaign are:
- ERP - Denmark and Norway
- Norsirk
- Recipo - Denmark, Norway and Sweden
- Elkretsen
- Batteriinformationsföreningen
Organiser
Organisation Name:
Recipo Ekonomisk Förening
Organisation website:
Activity website:
City:
Stockholm
Countries:
Denmark, Norway, Sweden
Date(s):
12-18th of October running on Social Media Platforms
Activities:
Public Campaign - Social media
Description: A social media campaign, continuing on from last years campaign via TheRecyclableAdvert.com where all the collection schemes in SWE, NO and DK are able to offer for free a series of short adverts informing consumers that old electronics become new products.
For 2020 we are re-editing the video footage from last years campaign, adding new music and a new voice over, to tell a different story with the same tag line that old electronics can become new products... so we are upcycling a recyclable advert for the recycling industry.
The social media campaign is created for collection schemes, producers, municipalities, schools, recyclers, in fact all organisations who wish to promote a more sustainable planet. Each organisation can chose their own strap line from a list and attach their logo to the end of the adverts, making them the sender of the message to their followers. Free sustainability content to promote the recycling of electronics and batteries in the Nordics.
For 2020 we are re-editing the video footage from last years campaign, adding new music and a new voice over, to tell a different story with the same tag line that old electronics can become new products... so we are upcycling a recyclable advert for the recycling industry.
The social media campaign is created for collection schemes, producers, municipalities, schools, recyclers, in fact all organisations who wish to promote a more sustainable planet. Each organisation can chose their own strap line from a list and attach their logo to the end of the adverts, making them the sender of the message to their followers. Free sustainability content to promote the recycling of electronics and batteries in the Nordics.
Organiser
Organisation Name:
Recipo Ekonomisk Förening
Organisation website:
Activity website:
City:
Stockholm
Countries:
Denmark, Norway, Sweden
Date(s):
10-16th of October 2022
Activities:
Public Campaign - Social media
Description: Recipo in Sweden, Norway and Denmark are jointly financing The Recyclable Advert with Elkretsen, BIF, Renas, Norsirk, ERP-Norway and ERP-Denmark for an information campaign during the week of IEWD.
This years' campaign introduces the concept of being 'circular' through re-use and recycling. Being a circular campaign, The Recyclable Advert will be re-using footage from previous campaigns, with a new Voice Over.
As usual, the campaign is free for all organisations to use and share on their SoMe platforms in Sweden, Norway and Denmark.
This years' campaign introduces the concept of being 'circular' through re-use and recycling. Being a circular campaign, The Recyclable Advert will be re-using footage from previous campaigns, with a new Voice Over.
As usual, the campaign is free for all organisations to use and share on their SoMe platforms in Sweden, Norway and Denmark.
Organiser
Organisation Name:
RENAS AS
Organisation website:
Social:
City:
OSLO
Country:
Norway
Date(s):
October 2021
Activities:
Public Campaign - Social media
Description: We plan to support the IEWD initiative with social media posts relating both to WEEE Forum material and press releases as well as posts about our Norwegian operation. The posts will be targeted at the general public promoting correct waste sorting and the benefits of WEEE recycling.
Organiser
Organisation Name:
RENAS AS
Organisation website:
Social:
City:
OSLO
Country:
Norway
Date(s):
7-18 October 2019
Activities:
Public Campaign - Social media, Public Campaign - Internet news
Description: We will run an informational campaign about correctly discarding of WEEE. The campaign will be targeted at households through our social media channels with a series of short videos.
Renas is working with the other Nordic take back schemes to produce a recyclable advert for the whole industry.
Several spots for social media use, with the ability to add your own logo to the end of the spot via a website, meaning anyone, organisation, commune, school etc can be the sender of the message.
Message: to promote recycling of WEEE and Batteries.
Partners: All Compliancy Schemes in Norway, Denmark and Sweden have agreed to promote the video to their customers (producers), with the aim that as many producers as possible share the message on their social media platforms during the week of IEWD.
The spots will be available in SWE, NO, DK and most likely, in ENG as well. All with subtitles and formatted for Social Media use.
Renas is working with the other Nordic take back schemes to produce a recyclable advert for the whole industry.
Several spots for social media use, with the ability to add your own logo to the end of the spot via a website, meaning anyone, organisation, commune, school etc can be the sender of the message.
Message: to promote recycling of WEEE and Batteries.
Partners: All Compliancy Schemes in Norway, Denmark and Sweden have agreed to promote the video to their customers (producers), with the aim that as many producers as possible share the message on their social media platforms during the week of IEWD.
The spots will be available in SWE, NO, DK and most likely, in ENG as well. All with subtitles and formatted for Social Media use.
Organiser
Organisation Name:
RENAS AS
Organisation website:
Social:
City:
OSLO
Country:
Norway
Date(s):
October 2020
Activities:
Social media, Public Campaign - Social media
Description: We will be promoting educational films for school children about resources and recycling of WEEE.
About
The WEEE Forum a.i.s.b.l. is an international association representing forty six producer responsibility organisations across the globe. Together with our members, we are at the forefront of turning the extended producer responsibility principle into an effective electronic waste management policy approach through our combined knowledge of the technical, business and operational aspects of collection, logistics, de-pollution, processing, preparing for reuse and reporting of e-waste. Our mission is to be the world’s foremost e-waste competence centre excelling in the implementation of the circularity principle.
Transparency Register ID 702397445-73.
Copyright 2019 All Rights Reserved
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