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Between 12th and 16th October 2020


Public Campaign - Internet news, Social media, News release, School campaign or collection, Business collection, Public Campaign - Social media, Conference, Public collection

Description: Electrão (Waste Management Association) is the main take back system for electric and electronic equipment (EEE) operating in Portugal, with a market share of more than 70%, and it is the only entity to manage three waste streams: electronics, batteries and packaging waste.

For celebrating the International E-Waste Day 2020, we are planning a wide range of activities to raise awareness of the incorrect management of electronic waste, the need to promote a correct segregation and collection system that maximises recycling, and the impact of these on the environment and climate change, and in the context of the circular economy. Between 12th and 16th October, we are planning the following: press campaign and press release, digital marketing and website campaign, public collection campaign, launch of a quiz for schools and launch of a partnership with a logistic entity for creating more 600 collection points (for mobile phones).


The WEEE Forum a.i.s.b.l. is an international association representing 51 producer responsibility organisations across the globe. Together with our members, we are at the forefront of turning the extended producer responsibility principle into an effective electronic waste management policy approach through our combined knowledge of the technical, business and operational aspects of collection, logistics, de-pollution, processing, preparing for reuse and reporting of e-waste. Our mission is to be the world’s foremost e-waste competence centre excelling in the implementation of the circularity principle.

Transparency Register ID 702397445-73.

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